How to Wish Someone a Happy Holiday and New Year in an Email (Without Sounding Generic)

1. Why Holiday Emails Matter More Than You Think

Inboxes are flooded during the holiday season—but don’t underestimate the value of a well-crafted holiday email. Whether you’re reaching out to a client, partner, team member, or friend, this is more than just a seasonal gesture. It’s a chance to reinforce relationships, express gratitude, and set the tone for the new year.

2. The Problem With Generic Greetings

You’ve seen them all:

“Wishing you a happy holiday and a prosperous New Year!”
“Season’s greetings and best wishes!”

They’re polite, sure. But they also feel like they’ve been copied, pasted, and sent to everyone from the office coffee machine to the CEO. In short: they lack warmth, intention, and personality.

3. How to Make Your Message Stand Out

To write a holiday email that feels personal and memorable, consider these elements:

a. Start With Authentic Gratitude

Mention something specific you appreciated in your relationship over the past year. A quick sentence about a successful project, supportive gesture, or good conversation adds meaning.

b. Keep It Warm, Not Formal

This isn’t a quarterly report—it’s a chance to be human. Use a friendly tone and write like you’d speak to the person if they were standing in front of you.

c. Customize It, Even If Just a Little

Even a few personalized words (mentioning their name, company milestone, or holiday plans you know of) can go a long way.

d. Look Ahead With Sincerity

Instead of vaguely saying “hope the new year is great,” write something more intentional. Express hope for continued collaboration, personal growth, or new adventures.

4. Holiday Email Templates That Actually Sound Human

Here are a few creative and adaptable templates you can tweak:

Template 1: For Clients or Business Partners

Subject: Looking Back Gratefully—And Ahead With Excitement

Hi [Name],

As the year winds down, I just wanted to say how much we’ve appreciated working with you. Your support and collaboration have been a true highlight of our year.

Wishing you a peaceful, joyful holiday season and a fresh start full of momentum in the new year. Looking forward to what we’ll create together in [Year].

Warmest regards,
[Your Name]

Template 2: For Team Members or Colleagues

Subject: Thanks for a Stellar Year

Hey [Name],

It’s been an eventful year, and I’m so grateful for your energy, effort, and the good moments we’ve shared along the way. You’ve made a real difference.

Wishing you a refreshing holiday break and a new year that brings exactly what you need—challenge, joy, or maybe just a bit more sleep!

Take care,
[Your Name]

Template 3: For Personal Contacts or Friendly Acquaintances

Subject: Wrapping Up the Year with a Smile

Dear [Name],

Just a quick note to say how much I’ve valued staying connected this year.

Here’s to cozy holidays, good company, and a fresh chapter in [Year] that feels like it’s truly yours.

With warm wishes,
[Your Name]

5. Dos and Don’ts of Holiday Email Etiquette

DOs:

Use the person’s name
Keep it short and meaningful
Reflect on the past year briefly
Be specific with your wishes or thanks

DON’Ts:

Copy-paste mass greetings without personalization
Get overly promotional (save that for January)
Use complicated holiday metaphors that confuse rather than connect
Overuse clichés like “warmest regards” unless you balance them with sincerity

6. Final Words: Thoughtfulness Goes Further Than You Think

In a season full of automatic replies and recycled messages, a sincere note stands out. Take a few moments to reflect, personalize, and share something real. The holidays may be busy—but a thoughtful message, however brief, can leave a lasting impression.